Social Media Marketing Glossary
Explore a comprehensive collection of essential terms related to social media marketing including key concepts.
A
- Access Rights
- Accessibility Testing for Mobile Apps
- Account Aggregator
- Account Ban
- Account Compromise
- Account Farming
- Account Flag
- Account Isolation
- Account Restrictions
- Account Suspension
- Account Takeover
- Account Warmup
- Action Tracker
- Active User
- Ad Arbitrage
- Ad Blocker Detection
- Ad Click
- Ad Exchange
- Ad Impression
- Ad Inventory
- Ad Mediation
- Ad network
- Ad podding
- Ad Publisher
- Ad revenue
- Ad Server
- Ad Spend
- Ad stacking
- Ad tag
- Ad unit
- Ad Verification
- AdAttributionKit
- Ads
- AdSense
- AdTech
- Advertiser
- Advertising Budget
- Advertising Waterfall
- Affiliate Links
- Affiliate Marketing Strategy
- Affiliate Network
- Aged Facebook Accounts
- Aged Instagram Accounts
- Aged Pinterest Accounts
- Aged Reddit Accounts
- Aged TikTok Accounts
- Aged Twitter Accounts
- Aged YouTube Accounts
- Agentic Web
- AI Training
- AI-Powered Enhancements
- Algorithm Suppression
- AliExpress Welcome Deal
- Android Debug Bridge
- Android Emulator
- Android Emulator Online
- Android Gaming Emulator
- Android Privacy Sandbox
- Android Virtual Device Management
- Android Virtual Device Manager
- Android Virtual Devices (AVDs)
- Android Virtual Machine
- Anonymous Browser
- Anonymous Network
- Anonymous Nodes
- Anonymous Surfing
- Anti-Detect Integration
- Antidetect Browser
- Antidetect Phones
- API
- API Blocking
- API Restrictions
- API Throttling
- APK (Android Package Kit)
- APK Files
- APK Player
- App Ads
- App Links
- App Monetization
- App Performance Testing
- App Prototyping for Mobile
- App Stickiness
- App Store Optimization
- App Tracking Transparency
- Apple Privacy Manifest
- Apps Sandbox
- ARM (Advanced RISC Machine)
- ARM TrustZone
- ARM v7a
- ARPDAU
- ARPPU
- Assisted installs
- Association Risk
- Async Scraping
- Attention Economy
- Attribution Fraud
- Attribution Modeling
- Audience Engagement
- Audience Expansion
- Audience Growth
- Audience Overlap
- Audience Segmentation
- Audio Fingerprinting
- AudioContext Fingerprint
- Authentic Engagement
- Auto-publish Pins
- AutoClickers
- Automate Twitter Likes
- Automated Content Creation
- Automated Facebook Likes
- Automated Reel Posting
- Automated Social Media Posting
- Automating Phone Farming
- Automation Execution
- Automation Scripts
- Automation Testing for Mobile
- Average Order Value
- Average Revenue Per User
- AVOD
B
- B2B(Business to Business)
- Background Tasks
- Ban Evasion
- Barometers
- Batch Editing
- Battery Consumption Testing
- Battery simulation
- Behavioral naturalness
- Benchmarking
- Berachain Airdrop
- Beta Testing
- Beta Testing for Mobile Apps
- Bettor
- Bid Request
- Bing Ads
- Blocklist
- Blox Fruit Autofarm
- Bluetooth Low Energy
- Bonus Points
- Boot Animations
- Bootcharting
- Bot Detection
- Bots
- Box Phone Farm
- Brand Consistency
- Brand Equity
- Brand safety
- Branded Link
- Browser Automation
- Browser Fingerprinting
- Browser isolation
- Browser leaks
- Browser Limitations
- Browser Tracking
- Bug Tracking for Mobile Apps
- Build Automation for Mobile Apps
- Bulk Message Sender
- Bulk Posting
C
- Camera Emulation
- Campaign Optimization
- Canvas Fingerprinting
- Captcha Solver
- CDMA simulation
- Chain Ban
- Channel Establishment
- Channel Management
- Chrome Profiles
- Churn Rate
- Click farms
- Click Flooding
- Click Fraud
- Click Hijacking
- Click Injection
- Click Redirection
- Click Simulation
- Click Through Rate (CTR)
- Click Validation
- Clickstream
- Client Setup
- Cloaking
- Closed-Loop Attribution
- Cloud Automation
- Cloud Based Infrastructure
- Cloud Computing Models
- Cloud Digital Asset Management
- Cloud Encryption
- Cloud Execution
- Cloud Hosting
- Cloud Identity
- Cloud Integration
- Cloud Mobile Gaming
- Cloud Sandbox
- Cloud-based Amazon Lens Live
- Cloud-based Collaboration
- Cloud-Based Development Environments
- Cloud-based Testing for Mobile
- Cloud-based Verification
- Cloud-Native Applications
- Coarse Conversion Value
- Code Obfuscation
- Cohort
- Coin Farm Bots
- Coin Master Bot
- Collaboration Tools
- Community Engagement
- Community Growth
- Community Restriction
- Community Sale
- Compatibility Testing for Apps
- Concurrency
- Concurrent Session
- Concurrent Sessions
- Connected TV
- Consent Management Platform
- Content Arbitrage
- Content Blocking
- Content Delivery Network
- Content Distribution
- Content Fatigue
- Content Hamster Wheel
- Content Marketing
- Content Medium
- Content Mutation
- Content Repurposing
- Content Saturation
- Content Scalability
- Content Sharing
- Content Throughput
- Content Velocity
- Context Engineering
- Context Management
- Contextual Advertising
- Continuous Deployment(CD) for Apps
- Continuous Integration(CI) for Apps
- Conversion
- Conversion Rate
- Cookie Apocalypse
- Cookie Editor
- Cookie Isolation
- Cookie Security
- Cost aggregation
- Cost Models
- Cost per Action
- Cost per Click
- Cost per Engagement
- Cost Per Install
- Cost Per Lead
- Cost Per Mille
- Cost Per Order
- Cost Per Sale
- Cost per view
- CPA Fraud
- CPU Cores
- Crash Games
- Creation Burden
- Creatives
- Cross-Device
- Cross-device Testing
- Cross-device Tracking
- Cross-functional Teams
- Cross-origin Resource Sharing
- Cross-platform Crypto Airdrops
- Cross-platform Development
- Cross-Platform Promotion
- Cross-Platform Testing
- Cross-Site Tracking
- Crossposting
- Crypto Airdrop
- Crypto Bonus
- Crypto Bubble
- Crypto Calculators
- Crypto Casinos
- Crypto Discord Bots
- Crypto Games
- Crypto Marketing
- CTI Integration
- CTI Remote Device
- CTV
- Custom Hardware Simulation
- Customer Acquisition Cost
- Customer Relationship Management Agency
- Customer Retention Strategies
- Customer Support Automation
D
- Dashboard
- Data Management Platform
- Data Scraping
- Data-driven Attribution
- Datacenter Proxy
- DDoS Attack
- Debug management
- Debug tags
- Decentralized Finance (DeFi)
- Decentralized Identity
- Dedicated IP
- Dedicated Proxy
- Deep linking
- Deep Reinforcement Learning
- Deferred Deep Linking
- DeFi Yield Optimization
- Demand Side Platform
- Device as a Service(DaaS)
- Device Ban
- Device Emulation
- Device Farm
- Device Fingerprints
- Device Fragmentation in Mobile
- Device ID
- Device ID Reset
- Device ID Reset Fraud
- Device Isolation
- Device Monitoring
- Device Parameters
- Device Ping
- Device Restrictions
- Device Rotation
- Device Spoofing
- Differential Privacy
- Differential Privacy Networks
- Digital Agency
- Digital Asset Library
- Digital Cowork
- Digital Environment
- Digital Fingerprinting
- Digital Footprints
- Digital Growth Community
- Digital Identity Management
- Digital Marketing
- Digital Operations
- Digital Storefront
- Disclosure Requirements
- Discord Browser
- Discord ID Lookup
- Discord Mass DM bot
- Discord Server Management
- Discord Shilling
- Discord Token
- Disk space
- Display fraud
- DLL Hijacking
- DNS
- DNS Leak
- DNS Lookup Flow Diagram Labelled
- DNS Prefetching
- DNS Servers
- DNS Spoofing
- DOM mutation
- Domain Spoofing
- Doorways
- Dormant users
- Drip Marketing
- Dropshipping
- Duplicate IP
- Dynamic Fingerprinting
- Dynamic Links
- Dynamic Product Ad
E
- E-Commerce
- Earned media
- eCPM
- Emulated Devices
- Emulation Detection
- Emulation Technology
- Emulator consoles
- Emulator panels
- Emulator Phone Online
- Emulator termination
- End-to-end Encryption
- Engage Niche Accounts
- Engagement Drop
- Engagement Growth
- Ephemeral Content
- eSIM Phones
- Event Check-In App
- Evergreen Content
- Extended controls
- Extended Detection and Response
F
- Facebook Account Authority
- Facebook Account Switcher
- Facebook Ads
- Facebook Ads Manager
- Facebook Agency Accounts
- Facebook Audience Building
- Facebook Automatic Comments
- Facebook Bot
- Facebook Business Page
- Facebook Content Calendar
- Facebook Content Monetization
- Facebook Engagement
- Facebook Feed
- Facebook Growth
- Facebook Management
- Facebook Marketing
- Facebook Profile
- Facebook Scheduler
- Facebook SEO
- Facebook Warmup
- Fake Users
- Farm Accounting Software
- FAST TV
- Fast-Burn Platform
- Featured Section Management
- Federated Identity
- Fill Rate
- Fingerprint Masking
- Fingerprint Resistance
- Fingerprint Rotation
- Fingerprint simulation
- First Time Deposit (FTD)
- First-touch attribution
- Follow Feed
- Follower Growth
- Fonts Fingerprint
- Fostering Connections
- Fractional attribution
- Fraudulent Transactions
- Frequency capping
- Functional testing
- Functional Testing for Mobile
G
- GAID
- GameFi
- Games Unlocked
- Gametech
- Gamified Savings
- Gaming Stream
- Gas Fees
- GDPR Compliance Software
- Genuine Human Interaction
- Genuine Social Interaction
- Genymotion
- Geo-targeting
- Geofencing
- Geographic Distribution
- Geographical Targeting
- Geolocation simulation
- Gesture Simulation in Mobile Testing
- Global Account Management
- Gmail Farming
- Go To Market Strategy (GTM)
- Google Ads
- Google Ads A/B Testing
- Google Analytics
- Google My Business(GMB)
- Google Remarketing
- Google Search Console
- Googlebot Web Crawler
- GPS emulator
- GPS simulation
- GPS Simulation in Mobile Testing
- Gross Gaming Revenue (GGR)
- GSM simulation
- Gyroscopes
H
- Hardware profiles
- Hashtag Performance
- Header Bidding
- Headless Browsing
- Headless Mobile Devices
- Heap size
- Heuristic Detection
- Hidden Discounts
- High-Density Display Testing
- Homomorphic Encryption
- HSTS
- HTML5 Canvas
- HTTP (HTTPS)
- HTTP Fingerprinting
- HTTP proxies
- HTTP Proxy
- Human Typing Simulation
- Humidity sensor
- Hybrid App Development
- Hybrid App Testing
- Hybrid Apps
I
- Identifier for Advertisers
- Identity Isolation
- IMEI
- Impression
- Impression Fraud
- In-App Bidding
- In-App Events
- In-app header bidding
- In-app notifications
- In-App Purchases
- In-game Currency
- In-game purchases
- In-Stream Ads
- Incident Management Online
- Incognito Emulation
- Incognito Mode
- Incognito Mode Android
- Instagram Account Authority
- Instagram Account Switcher
- Instagram Action Blocks
- Instagram Ads
- Instagram Audience Building
- Instagram Automate Likes
- Instagram Bot
- Instagram Bot Followers
- Instagram Carousel Posts
- Instagram Comment Automation
- Instagram Content Calendar
- Instagram Content Monetization
- Instagram DM Automation
- Instagram Engagement
- Instagram Feed
- Instagram Growth
- Instagram Management
- Instagram Marketing
- Instagram Post Scheduler
- Instagram Profile Viewers
- Instagram Proxy
- Instagram SEO
- Instagram Story Viewer
- Instagram Swipe Up
- Instagram Warmup
- Install Fraud
- Install Hijacking
- Install Referrer
- Install Validation
- Instant Apps
- Instrumentation
- Integration Testing for Mobile
- Integrations Marketplace
- Intel HAXM
- Intelligent Automation
- Internal storage
- Internet Marketing
- Interstitial Ad Sample
- Interstitial ADS
- Interstitial Video Ads
- Invisible CAPTCHA
- iOS App File
- IP Address
- IP Ban
- IP Diversity
- IP Isolation
- IP Lookup
- IP Management
- IP Masking
- IP Purity Detection
- IP Quality Score
- IP Reputation
- IP Restriction
- IP Risk Score
- IP Rotation
- IP Spoofing
- Iphey
- IPTV Piracy Networks
- IPv6 address
- Isolated Android Environments
- Isolated Cloud Environments
K
L
M
- M-commerce
- MAC Address
- MacroDroid
- Magnetometers
- Margin Compression
- Marketing automation
- Marketing Automation Software
- Marketing Mix Modeling
- Marketing Niches
- Marketing Personalization
- Marketing Technology Stack
- Media Fragmentation
- Media Library
- Mediation Platform
- Memory size
- MeMu
- Messaging Consistency
- Microbetting
- Microtransaction
- Minimum Casino
- Mobile Ad Fraud
- Mobile Analytics Testing
- Mobile App Debugging Tools
- Mobile App Dependency Testing
- Mobile App Distribution
- Mobile App Emulator
- Mobile App Installation Testing
- Mobile Application Management(MAM)
- Mobile Application Performance Management(APM)
- Mobile Attribution
- Mobile Backend as a Service (MBaaS)
- Mobile Cloud Computing
- Mobile Debug Logs
- Mobile Device Cloud
- Mobile Device Management (MDM)
- Mobile Fraud Detection
- Mobile Malware
- Mobile Marketing
- Mobile Measurement Partner
- Mobile Operating Systems
- Mobile Payment Testing
- Mobile Proxies
- Mobile Streaming
- Mobile Test Environments
- Mobile Testing Automation Tools
- Mobile Testing Platforms
- Mobile UX Testing
- Mobile Video Testing
- Mobile Virtualization
- Mobile-first Automation
- Modular Templates
- Monthly Active Users
- Mouse Movement Emulation Technology
- Mouse support
- Multi-regional Marketing
- Multi-Store Environment Setup
- Multi-Stream
- Multi-touch
- Multi-Touch Attribution
- Multi-touch Testing
- Multi-Vendor Marketplaces
- Multi-Vendor Networks
- Multichannel Video Programming Distributors
- Multilingual Marketing
- Multimodal AI
- Multiple Network Management
- MVPD
N
- Native App Testing
- Network Address Translation
- Network Camouflage Technology
- Network Identity
- Network Isolation
- Network latency
- Network Management
- Network Restrictions
- Network Segmentation
- Network Simulation for Mobile Testing
- Network speed
- Network Stack
- Network state
- Network Traffic
- NFT (Non-Fungible Tokens)
- NFT Airdrop Farming
- Niche Relevance
- No-code Tools
- Non-functional Testing for Mobile
- Nox
O
P
- P2P Network
- Page Visibility
- Parallels
- Pay-Per-Click (PPC)
- PayPal Ads Manager
- Peer-to-Peer Marketplaces
- Perceptual Hashing
- Performance testing
- Personalized Product Recommendations
- Phone Farms
- Picture-In-Picture (PIP)
- Pinterest Account Authority
- Pinterest Account Switcher
- Pinterest Content Calendar
- Pinterest Engagement
- Pinterest Feed
- Pinterest Management
- Pinterest Scheduler
- Pinterest SEO
- Platform Optimization
- Platform Restrictions
- Point Farming
- Port redirection
- Port redirection management
- Port Scan Protection
- Post Engagement
- Post-Publication
- Post-Roll Ads
- Postback
- Power management
- Power state management
- Pre-Made Cookies
- Preferred Dealers
- Preferred Deals
- Premium Video on Demand
- Pretexting Masking
- Privacy Sandbox
- Private Browsing
- Private Marketplace
- Private Surfing
- Privileged Identity Management
- Probabilistic modeling
- Product Positioning
- Profile Growth
- Profile Optimization
- Profile Setup
- Profile Sync
- Programmatic TV
- Prompt Chaining
- Prompt Engineering
- Proxy Automation
- Proxy Chain
- Proxy Integration
- Proxy Management
- Proxy Rotation
- Proxy Scraper
- Public Key Infrastructure (PKI)
- Purchase Fraud
- Purchase Frequency
- PvE Games
R
- Rakeback
- RAM size
- Random Engagement
- Random User Agent
- Re-Brokering
- Re-Engagement
- Reach Limit
- Real Device Testing for Mobile
- Real-Time Bidding
- Reattribution Window
- Receipt Validation
- Recurring Posts
- Reddit Account Authority
- Reddit Account Switcher
- Reddit Account Warmup
- Reddit Audience Building
- Reddit Auto Post Bot
- Reddit Content Calendar
- Reddit Engagement
- Reddit Feed
- Reddit Growth
- Reddit Karma Farming
- Reddit Management
- Reddit Marketing
- Reddit Post Scheduler
- Reddit Scheduler
- Reddit SEO
- Reels Content Calendar
- Reels Scheduler
- Reels SEO
- Referral
- Referral Bonus
- Referral Farming
- Referral Program
- Referral Traffic
- Region Restriction
- Regression Testing for Mobile
- Remarketing
- Remote Access
- Remote Control
- Remote Phone
- Residential IP
- Residential Proxies
- Resist Fingerprinting (RFP)
- Responsible Gaming Mode
- REST API Integration
- Restrict Access
- Retail Media Networks
- Retargeting Ads
- Retention Rate
- Retroactive Airdrop
- Return on Ad Spend
- Return on Ad Spend (ROAS)
- Return on Investment
- Reverse Fingerprinting
- Reviewer Shein
- Robotic Process Automation (RPA)
- Role Management
- Role-Based Access Control
- Rooted Android Emulators
- Rotating Proxy
- Rotation
S
- SafeFrame
- Scale Content Creation
- Scale Engagement
- Screen density
- Screen resolution
- Screen Resolution Testing for Mobile
- Script Injection
- Scroll Simulation
- SD Card Emulation
- SD Card size
- SDK (Software Development Kit) Testing
- SDK Manager
- SDK Spoofing
- Search Engine Optimization (SEO)
- Secure Browsing
- Secure Collaboration
- Security Breach
- Self-serve DSP
- Sensor management
- Sensor simulation
- Server Management
- Server-to-Server
- Server-to-Server Integration
- Session
- Session Cookie
- Session Hijacking
- Session Isolation
- Session Management
- Session Replay
- Session Restrictions
- Shadow AI
- Shadow Ban
- Shadow Ban Twitter
- Shared Security Model
- Shelf Life
- Shoppable Tags
- Short Drama
- Simulation Technology
- Simulcasting
- Simultaneous Login
- Single Sign-On (SSO)
- SKAdNetwork
- Slow-burn Platform
- Smarter Posting
- SMS simulation
- SNA Metrics
- Snapshot
- Snapshot management
- Sneaker Bot
- Sneaker Proxies
- Sneaker Raffle
- Social Check-in
- Social Commerce Online
- Social Finance (SocialFi)
- Social Media Asset Sync
- Social Media Burnout
- Social Media Calendar Template
- Social Media Engagement
- Social Media Hype
- Social Media Integration
- Social Media Marketing
- Social Media Marketing Engineer
- Social Media Optimization
- Social Media ROI
- Social Media Scheduler
- Social Media Traffic
- Social Proof
- Social Token
- Social-Assisted Conversions
- SOCKS Protocol
- SOCKS5 Proxies
- Soft Ban
- Software as a Service (SaaS)
- Software Debugging for Mobile
- Software Restrictions
- Spoof Geolocation
- Sports betting
- Spotify In-app Messages
- SSL Pinning
- SSL/TLS Client Test
- Staking Rewards
- Static Residential Proxy
- Stealth Browsing
- Streak Reward
- Stress Testing for Mobile Apps
- Sub Publisher
- Subreddit Research
- Subscription Model
- Supercookies
- Supply Side Platform
- Sustainable Engagement
- SVOD
- Synchronizers
- System image
- System Testing for Mobile
T
- TamilMV Proxy
- TamilYogi Proxy
- Target Audience
- Targeting
- Task Automation
- Task Parameters
- TCP dump
- Technical Barriers
- Technical Isolation
- Technical Safeguards
- Telegram Bots
- Telegram Games
- Telegram Web A
- Telegram Web K
- Telephony simulation
- Template Configuration
- Temporary Attribution
- Temporary Post
- Temu Discount Stacking
- Temu Referral Bots
- Temu Reviews
- Test Automation Framework for Mobile
- Thermometers
- Third-Party Integration
- Threads Automation
- Threads Content Calendar
- Threads Growth
- Threads Management
- Threads Marketing
- Threads Scheduler
- Threads SEO
- TikTok Account Authority
- TikTok Account Switcher
- TikTok Audience Building
- TikTok Carousel Posts
- TikTok Carousels
- TikTok Comment Generator
- TikTok Content Calendar
- TikTok Content Monetization
- TikTok Emojis
- TikTok Engagement
- TikTok Feed
- TikTok Follow Bot
- TikTok Growth
- TikTok Like Bot
- TikTok Live Shopping
- TikTok Management
- TikTok Marketing
- TikTok Posting Bot
- TikTok Scheduler
- TikTok SEO Tool
- TikTok Shadow Ban
- TikTok Story Viewer
- TikTok View Bots
- TikTok Warmup Bot
- Time Decay Attribution
- Time-Zone Constraints
- Time-zone Management
- Timezone Spoofing
- TLS fingerprinting
- Token Incentives
- Token Verification
- Tokenized Equity
- Tool Fragmentation
- TOTO
- Traffic Arbitrage
- Trusted Execution Environment (TEE)
- TV Shows
- TVOD
- Twitch Channel Points
- Twitch Drops
- Twitter Account Authority
- Twitter Account Switcher
- Twitter Account Warmup
- Twitter Advertising
- Twitter Audience Building
- Twitter Content Calendar
- Twitter Content Monetization
- Twitter Engagement
- Twitter Feed
- Twitter Follow Bot
- Twitter Growth
- Twitter Management
- Twitter Marketing
- Twitter Scheduler
- Twitter SEO
U
- UA Switcher
- UGC Amplification
- Unblock Website Browser
- Unblocked Websites
- Uniform Resource Locator (URL)
- Uninstall
- Universal Links
- Unmasked Renderer
- Urchin Tracking Module
- URL Parameter Obfuscation
- Usability Testing for Mobile
- User Acceptance Testing
- User Acquisition
- User Agent
- User Agent Rotation
- User Agent Spoofing
- User Datagram Protocol
- User Experience (UX) Testing for Mobile
- User Interface (UI) Testing for Mobile
- User Loyalty
- User Stickiness
V
W
Y
- Yield Farming
- YouTube Account Authority
- YouTube Account Switcher
- YouTube Account Warmup
- YouTube Audience Building
- YouTube Bot Comments
- YouTube Channel Customization
- YouTube Channel Setup
- YouTube Content Calendar
- YouTube Content Monetization
- YouTube Engagement
- YouTube Feed
- YouTube Growth
- YouTube Management
- YouTube Marketing
- YouTube Proxy
- YouTube Scheduler
- YouTube Script
- YouTube SEO
- YouTube Shorts Automation
- YouTube Unblocked